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Titel och upphov The power of habit : why we do what we do and how to change
Utgivning, distribution etc. William Heinemann, London : 2012.
DDC klassifikationskod (Dewey Decimal Classification)
SAB klassifikationskod
Annan klassifikationskod
Fysisk beskrivning xx, 371 pages : illustrations ; 22 cm
Anmärkning: Bibliografi etc. Includes bibliographical references and index.
Anmärkning: Innehållsbeskrivning, sammanfattning This fascinating book reveals how habits are made, broken and, more than anything, manipulated. It's full of unbelievable stories, such as: The supermarket analyst who came up with a way of determining which women were pregnant before they even knew - so he could influence what they bought in his store. One day a furious father came in complaining that his 15-year-old daughter was being targeted with pregnancy products; the store apologised and considered scrapping the programme. A week later, the father returned to apologise - his daughter was, they'd discovered that morning, pregnant! Eugene, the brain-damaged patient who can't form new memories or even register what's going on.
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ISBN
*00002269cam a22004937a 4500
*001195195
*00520170127123335.0
*008170127s2012 enka 001 0 eng d
*020 $a9780434020362$q(pbk.)
*020 $a0434020362$q(pbk.)
*020 $z9781409038696$q(ebook)
*020 $z1409038696$q(ebook)
*035 $a(OCoLC)ocn772968329
*035 $a(SE-LIBR)20014297
*050 4$aBF335$b.D84 2012
*08204$a152.33$223
*084 $aCP 8000$2rvk
*084 $aDode$2kssb/8 (machine generated)
*1001 $aDuhigg, Charles.$0370066
*24514$aThe power of habit :$bwhy we do what we do and how to change /$cCharles Duhigg.
*260 $aLondon :$bWilliam Heinemann,$c2012.
*300 $axx, 371 pages :$billustrations ;$c22 cm
*336 $atext$btxt$2rdacontent
*337 $aunmediated$bn$2rdamedia
*338 $avolume$bnc$2rdacarrier
*504 $aIncludes bibliographical references and index.
*520 $aThis fascinating book reveals how habits are made, broken and, more than anything, manipulated. It's full of unbelievable stories, such as: The supermarket analyst who came up with a way of determining which women were pregnant before they even knew - so he could influence what they bought in his store. One day a furious father came in complaining that his 15-year-old daughter was being targeted with pregnancy products; the store apologised and considered scrapping the programme. A week later, the father returned to apologise - his daughter was, they'd discovered that morning, pregnant! Eugene, the brain-damaged patient who can't form new memories or even register what's going on.
*653 0$aHabit breaking.
*653 0$aHabit.
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